Jiyoon KangE-mail: jkang59@sva.edu





SHOW: All   Typeface Design   Brand Identity   Editorial

Type Play Book
2024 Editorial DesignInstructor: Brankica Harvey, Jack CollinsThis project is a type play book that explores the hidden presence of the letter ‘A’ in everyday life, uncovering its inherent beauty through visual interpretation. By observing and documenting traces of ‘A’ in street signs, architectural structures, and natural elements—things we often overlook—
I examined the rhythm, balance, and contrast within its form.

The collected variations of ‘A’ go beyond the function of a mere letter, reimagined as sculptural elements that offer a new visual experience. What began as a small act of discovery ultimately expands the boundaries of type design, encouraging a fresh perspective on the shapes that quietly surround us in daily life.









© 2025 Jiyoon Kang@jiyoonkkang_
jkang59@sva.edu
(201)-268-8180 Linkedin
Resume